Jan 16th, 2011
Taking another step forward in being a socially responsible organization Ufone sponsored the launch of Islamabad Traffic Police’s lane discipline campaign. The objective of this campaign is to educate the drivers of Islamabad about the importance of maintaining one’s lane.
Inspector General of police, Bani-Amin Khan was the chief guest for the occasion and inaugurated the campaign. At the launch Ufone helped uplift the face of I-8 Garden Chowk Lane by marking the road lanes with paint, installing sign boards and painting of kerbstones. Ufone has also displayed public service messages regarding lane discipline across major highway routes in Islamabad.
The atmosphere was made lively by traffic police volunteers dressed up as cartoon characters and children dressed in fancy costumes. A number of volunteers were seen handing out flyers which contained information on the importance of lane discipline. To project a soft image of the ITP, candy and flowers were also distributed amongst the general public.